January 25, 2012 - The Canadian Pork Council (CPC) recently announced that Jean-Guy Vincent will lead the charge for the Canadian pork industry in the upcoming year as the council's chair.
"The Canadian hog industry is a vital contributor to the country's economy. I am honoured to have been chosen to help shape the future of our industry, and look forward to working with my colleagues to address the many challenges and opportunities we will meet over the next year," he said in a release.
Vincent, a hog producer from Sainte-Séraphine, Que., said he intends to use his time as CPC's chair to further strengthen the pork industry by working with Canadian producers, provincial and federal governments and industry partners to:
· focus investments and research on reducing the cost of production for hog producers;
· strengthen the industry value chain with the goal of increasing hog farm cash receipts;
· put into action a marketing strategy to develop the Canadian market for domestically produced pork and increase the consumption of Canadian pork;
· encourage activities that would help to eliminate or reduce unnecessary regulatory divergences between Canada and the integrated North American hog industry;
· support the federal government's efforts to finalize a free trade agreement with South Korea , the Canada-EU comprehensive Economic and Trade Agreement negotiations, joining the Trans-Pacific Partnership negotiations and initiating a Bilateral Economic Partnership agreement with Japan due to the long term potential of these agreements for the pork industry;
· create the environment for producers to take advantage of the great opportunities that exist in the long-term for increased sales of pork in the Asia-Pacific region and the European Union, as well as in Latin America and Eastern Europe.
Vincent, a representative of the Fédération des producteurs de porcs du Québec (FPPQ), is joined by two other newly elected executive officers, consisting of first vice-president, Rick Bergmann from Manitoba Pork Council and second vice-president, Florian Possberg from Saskatchewan Pork.
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