December 13, 2011 - Keystone Processors, the company that plans on constructing a 250 head per day beef slaughter plant in Winnipeg, has changed its name due to infringement concerns, according to a report from Commodity News Service Canada.
The company will now be known as ProNatur, said Doug Cooper, president of the Astana Group, which has been hired by the Manitoba Cattle Enhancement Council to build and manage the proposed plant.
Managers at the 250 head per day slaughter plant unveiled the new brand at the Manitoba Grazing School in Winnipeg on Dec. 5.
"There's a huge beef company in Pennsylvania that sent us a nice letter and said they'd appreciate if we quit using the Keystone name. We said 'absolutely'," Cooper stated in the article.
According to the article the company is still working on financing for the plant, after the Government of Canada retracted a conditional $10 million loan this summer. Plans are to break ground on the 65,000 square foot facility in the spring.
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